Saturday Aug 30 1:08 PM
Rachana, Bollywood Trade News Network
After magnificently promoting SINGH IS KINNG, Akshay Kumar is being deemed as the new marketing 'Kin(n)g' of the B-town.
Recently when American jeans and casual wear manufacturer Levi Strauss roped in Akshay for launching its brand Levi's 501 in India, the Khiladi Kumar took keen interest in the whole show. Apparently this hot Khiladi of tinsel town who just shot a sizzling commercial was supposed to walk the ramp with the hot international models. As per few media reports, Akshay took active participation in the show. He actually called for curvaceous models to accompany him on the ramp. According to the fashion choreographer Marc Robinson it's rare to see this kind of active involvement and enthusiasm. And Akshay is one such among those. Akshay is the only male model to walk the ramp with the international hotties.
It seems Akshay charged a whopping amount of Rs 12-15 crore for the deal.
Good going Akshay, seeing this it definitely puts him in the big league even for endorsements.