Relax, this is not about Kamal’s Dasavatharam. Movies this week De Taali It’s a celebration of youth and friendship. How friends may not realize that they are falling in love with each other and how someone else has to wake them up to this. Four friends who are inseparable, love and all that is unpredictable about youth. Aftab, Ritesh Deshmukh, Ayesha Takia and Rimi Sen. It cannot be anything but a young fun filled entertainer. If the promos and music are any indication, the college crowd will surely love this.

Haal-e-Dil In the name of love. Another ode to the most beautiful feeling in life. The story of a couple who are poles apart in character but find themselves in love. Will the heart get the better of the mind? Replete with new faces and a very, very special appearance by Ajay Devgan and Kajol, this movie’s success or otherwise depends on how much it can tug at the hearts of the youth, how romantic it can make one feel. Khushboo Romance is in the air this week. Another love story, this time the choice is between love and career, family and self. The emotions are the same, the setting is different. Once again, full of new faces. Romance always needs that freshness. This one too will have to go by word of mouth and how the youth find the love story. Three movies with no opening guaranteed. This is where marketing strategy can do the trick.

From Last Week: Mere Baap Pehle Aap: Priyadarshan’s latest offering, again a remake of a Malayalam superhit has not got off to a great start. Going by industry standards, the film had a slow and low opening, picked up during the weekend and started sliding during the week. The father-son drama starring some of Hindi cinema’s most experienced comic actors has got a not too exciting word of mouth and is expected to end up as an average grosser, not living up to Priyadarshan’s recent form. Summer 2007: It was meant to be a story that told how a few self-centered medical students are transformed into socially conscious individuals on a tour to a remote village of India. While everyone agrees over the freshness and the relevance of the theme, the execution has come in for criticism. Also, the promotion has been flayed. Damp squib. Dashavathar: The namesake of Kamal’s magnum opus has shared only the name and nothing else. The animation flick that shows all the 10 avatars of Vishnu has met with a cold response, public opinion is almost non-existent and the movie has sunk. Disappointing for the animation genre.

Sneak Preview: Via Darjelling One story, many perspectives. Many friends gather one rainy night and start narrating the story of a man who went missing on his honeymoon, each one adds his own ideas and soon we have many possibilities, many endings about one man whose whereabouts no one knows. Thoda Pyar Thoda Magic Saif Ali Khan and Rani Mukherjee are back together after Hum Tum and this time under the director of Salaam Namastey with Yashraj producing. This is a sure shot formula. But looking at Yashraj’s recent luck, it would do better to keep our fingers crossed.