ASA Productions and Enterprises Ltd's '1920' the latest venture by Director Vikram Bhatt had its magnificent Coffee Table Book launched recently at JW Marriott in style!!

The highlight of the fun filled soirée hosted by Surendra Sharma of ASA Productions and Enterprises Pvt Ltd was the launch of the book by Adnan Sami, Music director of 1920, amidst a lot of fanfare. The beautifully crafted coffee table book has been designed by Atmanand (Studio Link) to the theme of the film and gives the reader a feel of an era gone by.

Also present with their full fledged support were Director Vikram Bhatt, Producers Surendra Sharma, Amita Bishnoi, Bhagwanti Gabrani from ASA Productions and Enterprises Pvt Ltd, the debutants of the film, main leads Rajneesh Duggal and Ada Sharma, actress Anjori Alag, Raj Zutshi, Vipin Sharma, Vallab Vyas, Amin Haji, Ashish Pradhan, Smita Hai, Rushitaa Pandyaas as well as the entire unit of 1920.

Bollywood came out in full force to show their solidarity to Vikram Bhatt. Mahima Chaudhary and sister Manjari made a cute pair. Nagma was seen on the circuit after quite a gap. Koel Purie and Nauheed Cyrusi gave each other company and enjoyed posing for the photographs. Dino Morea made a quick appearance and left. Aashish Chowdhry, Vidya Malvade, Shahwar Ali, Kailash Kher, Bali Brahmabhatt, Kunal Ganjawala and Gayatri Iyer were also present. The TV brigade was represented by Indraneil Sengupta and wife Barkha Bisht, Shehzad, Bakul, Sudesh Behri, Dilip Thandeshwar. Naseem Sidiqui, surrounded by security, also graced the event.

Vikram spoke about this event being different from the usual run of the mills ones. He spoke about his cast and thanked the rest of the team while quipping that Adah Sharma was definitely not his girlfriend! Adnan also thanked Vikram for allowing him to make a different kind of music and expanding his own personal horizons. They showed the snapshots of the book and the trailer of the film.

Said Producer Surendra Sharma on this occasion, "There is only one way to make a film and that is to believe in an idea and backing it with everything you have got. We thought that a classic period horror was a novel idea. The horse carriages and the mist and the old haunted castle and the lovers and the haunting.....What is exciting to watch has to be first exciting to make. Blase only makes for blase viewing...."

Adds Director Vikram Bhatt in the same vein, "The story is like a tune that a director has in his mind. He closes his eyes and feels the different sections of the orchestra...only that it is in his mind and does not exist really. So he needs that orchestra and with that orchestra sometimes it is cacophony, sometimes it is not a great tune, sometimes it is discordant and then sometimes its great music. All playing in perfect harmony and unison. 1920 is that harmony and this Coffee Table Book is an ode to that harmony. Our way of telling you how we all and by that I mean all the various departments of this film played that one tune that we all believed in....Its the faith in each other that makes an orchestra. This book is that faith."

"1920" launches two new talents, Rajneesh Duggal who is already a well known model and Adah Sharma. Set in the year 1920, the film traces the love story of an Indian boy and an English girl, set in locales from the vintage areas of Rajasthan of 1920 to Mussoorie and Bombay and a resort in the Himalayas. The two get married despite heavy opposition and the story unfolds on the premises of a supernatural thriller.

The music is by Adnan Sami with lyrics by Sameer. Songs by Lata Mangeshkar, Asha Bhonsle, Kailash Kher, Shubha Mudgal have been rendered while the great Pandit Jasraj makes his Hindi film singing debut in the film, with a special item song by Rakhi Sawant as well!