Tuesday Oct 13 12:50 PM
Fresh from his break, actor Aamir Khan is all charged up about his two productions, wife Kiran Rao's 'Dhobi Ghaat' and Anusha Rizvi's 'The Falling'. But unlike his last production, 'Jaane Tu…Yaa Jaane Na', he is not planning an aggressive marketing strategy for these two movies. In fact, if sources are to be believed, the actor may decide to first take these films to various festivals and then look to release them.
Currently, the actor has only '3 Idiots' on his plate. The film's shooting wrapped up last month with a romantic song which was picturised on him and the film's heroine, Kareena Kapoor. The film is set for a release on December 25 and Aamir intends to promote it big time, just like he does with all his movies. Right now the actor producer is busy overseeing the post production of both 'Dhobi Ghaat' and 'The Falling' (a tentative title), both of which he hopes to get ready by November so that he can concentrate on promoting Rajkumar Hirani's movie. But where his home productions are concerned, he realizes that they are not your typical masala fare and therefore they need a different kind of treatment. Hence, doing the rounds of festivals sounds like a better option as the response that both these movies receive at various festivals will help decide on the market strategy to promote them. Rizvi's movie is supposedly about the plight of the farmers and stars mostly new faces. 'Dhobi Ghaat' on the other hand, stars Prateik Babbar in the lead role along with Aamir himself. There is quite a buzz surrounding both these films, primarily because Aamir is involved with them. But Prateik, who is the son of the late Smita Patil and Raj Babbar is also drawing a lot of attention these days. His bit role in 'Jaane Tu… Ya Jaane Na' has been paying rich dividends for the actor, who worked in Tyrewala's movie for a lark. If 'Dhobi Ghaat' is going to international festivals, then Prateik will be following in his mother's footsteps after all Smita Patil was one of the champions of off beat or art cinema of the Seventies and Eighties and many of her off beat films premiered at international festivals.