Monday Sep 3 7:25 PM
Bollywood Trade News Network
The launch of Enrique's 4th English language album Insomniac in June '07 was the biggest International album launch of 2007 India, not only in sales but also in scale. For the first time ever music TV, news channel and a private radio station were offered exclusive access to Enrique resulting in an unprecedented launch scale.Barely 12 weeks later the album Insomniac is currently the biggest and fastest selling International music album in India! The album debuted straight in at #1 on the charts and stayed there for a phenomenal 10 consecutive weeks.
Says Mr. Rajat Kakar MD Universal Music India "We are delighted with the response we have got on the new Album from Enrique. It just reinforces our belief that great music with innovative marketing is an unbeatable combination. Indian consumers are today in touch with Global trends and want only the best!"
It must be noted that Enrique has sold over half a million copies of his previous three albums in India.
And now Universal Music is set to release the highly anticipated second single / video "Tired Of Being Sorry" from the album INSOMNIAC.
