Arjun Kapoor to promote AURANGZEB in a unique way

By Glamsham Editorial

IPL is the flavour of this season. Cashing on the trend Arjun Kapoor will be promoting his film Aurangzeb at the tournament in a unique way.

And for those who are wondering which team the actor plans to support-Arjun will be supporting both the teams that will be playing the match against each other.

A source close to production house reveals, "As part of their innovative marketing strategy for AURANGZEB, considering Arjun is playing a double role in the film, he will be doing the same during the promotions of the movie too." The source adds, "The tournament is currently the most watched thing on TV and targets a large section of the young audience. To capture their attention, the makers have come up with an idea where Arjun will be seen supporting both the teams and rustling up a little fight among the two teams."

It is believed that Arjun will be captured standing in both the supporting booths, and via visual effects, his images will be merged on air and the audience will get to see him in a double role at the tournament.

The source says, "The TV channel that will be broadcasting the matches have done a tech check and gone through the details of the execution." On being contacted, a spokesperson of the film confirmed the news.

More on bollywood at glamsham.com

Latest News

  • Day 3 Of Fashion, Fabrics and Fashionistas!

    New Delhi, Mar. 28 (ANI): The 3rd day of ongoing Amazon India Fashion Week 2015 began with designer Paromita Banerjee's Up-Cycled Boro Collection. …

  • Post 'Bigg Boss', Gautam Gulati finds time management tough

    Mumbai, March 28 (IANS) Determined to ensure that his "Bigg Boss 8" victory doesn't go to waste, Gautam Gulati is making an all-out effort to market his popularity in every conceivable way including films. Now Gautam has a marketing team on board, and yet there is a lot of strain. After 'Bigg Boss', I am recognised and treated well. "In one, I play a conman, and in the other I am a film director." Beyond these details, Gautam is not willing to talk about his film projects yet. …

  • Big actors refused my film due to Sunny Leone: Bobby Khan

    Mumbai, March 28 (IANS) Filmmaker Bobby Khan, who roped in Sunny Leone for his movie "Ek Paheli Leela", says many known actors refused to work in it because of the presence of the Indo-Canadian adult film star. Khan told IANS: "Many big actors and known faces were approached for the film. They loved the script, but they refused it because Sunny belongs from the porn industry. It was very sad that many actors refused to do this film." After working with Sunny, Khan vouches for her …

  • My father living his dream through me: Jaz Dhami

    Mumbai, March 28 (IANS) "High Heels" hitmaker Jaz Dhami, who is all set to make his Bollywood singing debut after the launch of his latest single "Beparwaiyan", says his father -- Viccar Dhami, lead vocalist of the bhangra band Sangam -- has been his "biggest inspiration" and is "living his dream" through Jaz. Born and brought up in Birmingham, Britain, Jaz shot to fame after his collaboration with rapper-singer Yo Yo Honey Singh for "High Heels", which gained tremendous popularity among …

  • Can't see myself just looking pretty and dancing: Radhika Apte

    Mumbai, March 28 (IANS) Actress Radhika Apte is content after two back-to-back different entertainers -- Sriram Raghavan's "Badlapur" and Harshvardhan Kulkarni's "Hunterrr". "I don't care what the language of the cinema is, as long as it has a connect with real life. …

  • Outsiders have less pressure compared to star kids: Gulshan Devaiah

    Mumbai, March 28 (IANS) To many, star kids are the privileged lot in tinsel town, but "Hunterrr" actor Gulshan Devaiah feels "outsiders" like him in the film world have less performance pressure to deal with. Asked if he feels things are easier for those actors who come from film families, as compared to the outsiders, Gulshan told IANS: "Star kids have to deal with a different pressure. "The way people judge them...it creates extra pressure on them. It s better if you are not a star kid." …

  • Arjun Kapoor: BOMBAY VELVET is going to be another risk for Ranbir Kapoor
    Arjun Kapoor: BOMBAY VELVET is going to be another risk for Ranbir Kapoor

    At FICCI FRAMES 2015, Arjun Kapoor said that Ranbir Kapoors upcoming film BOMBAY VELVET is going to be a risk for him. …

  • Rajit Kapur: A lot of people ask me why I am not part of new BYOMKESH BAKSHY
    Rajit Kapur: A lot of people ask me why I am not part of new BYOMKESH BAKSHY

    Dibakar Banerjees upcoming film DETECTIVE BYOMKESH BAKSHY has evoked the memories of National award …

Loading...