By Glamsham EditorialLegendary filmmaker Yash Chopra's demise last year just before the release of his directorial come back JAB TAK HAI JAAN shocked the entire Bollywood. Yet, his wife Pamela Chopra along with Shahrukh Khan decided to have a grand premiere for the movie as it was Yash Chopra's last wish.
Similarly, now Pamela Chopra has decided to make Yash Chopra's birthday a special event every year. Pamela Chopra and everybody from Yash Chopra's production house will celebrate late Yash Chopra's birthday on September 27 with a new initiative.
"It's entirely Pamelaji's idea. She was keen that Yashji's birthday becomes an important day for everyone at the production house. So as far as we know, every year, there will be some kind of activity on his birthday — it could be a charity event, a film announcement or another special event — in his memory. She has apprised everyone at Yash Raj Films of her wish and it will, of course, be complied with," says an industry insider.
This year, we have been told that a big event is being planned. "Details are a bit unclear right now, but things will be finalised in a couple of days. Her sons, Aditya and Uday, are privy to all the details and execution plans. But like all other initiatives by the production house, not many people are aware of the exact nitty-gritty," adds the insider. One of the activities will be the launch of a line of saris that are inspired by the filmmaker's body of work.
When contacted, Pamela Chopra confirms the news: "Yes, we are looking to celebrate every birthday of Yash in a meaningful manner. This year, we are in the process of putting together something really big."