Salman brings keffiah and gamcha in vogue with EK THA TIGER

By Enkayaar, Glamsham Editorial

EK THA TIGER has Salman Khan sporting both the keffiah and the ubiquitous gamcha as a fashion statement to cultivate an image and accentuate it, as also trigger the nuance among the fans to follow it up by lapping it. To attain the objective, Ashley Rebello the dress designer for EK THA TIGER is travelling around the country side and positioning the keffiah as a necessary fashion accessory for the fashion conscious male in the country. Keffiah which conventionally used to be black and white check now comes in different colors and indeed has become a style statement in the men's category and with Salman Khan pushing it in a big way through EK THA TIGER, it indeed is going to be a necessary fashion accessory this fall aka winter.

If one were to dwell in the history of Keffiah, the Palestinian leader Yaseer Arafat was one of the biggest promoters of Keffiah outside the gulf countries where it is a necessary accompaniment of male attire. But it did not gain currency probably owing to the fact that in Hindi cinema Keffiah when it was used earlier, it formed a part of the attire of the villain. It was Feroz Khan who brought it as a part of male attire through YALGAAR and later with WANTED, but Feroz Khan also could not push it may be owing to the fact that he did not had that kind of a legendary fan following that a Salman Khan has.

Salman Khan has however not been only promoting Keffiah through EK THA TIGER but is also seen sporting the ubiquitous gamcha as well, which became a new addition to the cinematic landscape through GANGS OF WASSEYPUR. But it was not for the first time that the humble gamcha was promoted as a fashion accessory, it was Big B who had used it with a flourish in BUNTY AUR BABLI where it was his leitmotif.

Ubiquitous gamcha was a part of the Hindi cinema landscape when the films had a rural setting, as gamcha still are an integral part of the attire in the country side. It indeed is a vital accompaniment in the rural India and it comes in all hues and colors and now that the urban India would also be sporting it with flourish after Salman starts pushing it, may be it would be a synthesis of fashion accessories of rural and urban India.

More on bollywood at glamsham.com

--

Did you know that you can get stories like this on the Yahoo mail app?
Download it here.

Yahoo Cricket

Latest News

  • Turkish mural helps keep park protest spirit alive

    By Ayla Jean Yackley ISTANBUL (Reuters) - A Turkish artist on Saturday unveiled a two-storey-high mural featuring those killed in protests two years ago over an Istanbul park that spiralled into nationwide demonstrations against the leadership of Tayyip Erdogan. The 5-by-10-metre painting by Haydar Ozay was unveiled on the second anniversary of the protests that began as an effort to stop bulldozers from razing Gezi Park, one of the few green spaces of Istanbul, to build a shopping mall. …

  • Emraan Hashmi's pre-kissing ritual

    Mumbai, May 30 (IANS) Emraan Hashmi earned the title of Bollywood's 'serial kisser', but the actor says he sticks to a pre-kissing ritual to get a scene right -- he avoids berries! In an episode of "Farah Ki Daawat", hosted by choreographer-filmmaker Farah Khan, the "Jannat" actor shared that before a kissing scene in his movies, he avoids eating any kind of berries because he is allergic to them. "Best kiss was when my dog licked my face," he quipped. Emraan also tried his hand at cooking …

  • Why is Parineeti Chopra feeling privileged?

    Mumbai, May 30 (IANS) Actress Parineeti Chopra says she felt proud after having lunch with actor Varun Dhawan. The actress took to micro-blogging site Twitter to talk about the 'privileged' moment. Filmmaker Karan Johar also joined them for the lunch. …

  • 'Share your Plate' campaign to aid underprivileged kids

    New Delhi, May 30 (IANS) 'Share your Plate' campaign, launched by online food delivery marketplace Foodpanda in association with Care India and Sakshi NGO, is aimed at generating cash and kind for underprivileged children. The month-long campaign has been launched to alleviate the problem of hunger which the deprived section of society has to deal with on a daily basis. "Being a food delivery platform, we realise what hardships the underprivileged have to go through to afford one square meal …

  • Irrfan to miss 'Jurassic World' promotions in India

    Mumbai, May 30 (IANS) Actor Irrfan Khan is shooting for his foreign project "Inferno" in Budapest. It will keep him away from promoting his forthcoming film "Jurassic World" in India. Apart from promotional activities, the actor, who is being lauded for his latest film "Piku", will also miss its Indian premiere. …

  • Manoj Bajpayee's production venture titled 'Missing'

    Mumbai, May 30 (IANS) Actor Manoj Bajpayee will be debuting as producer soon and he has titled his production venture "Missing". …

  • Russia asks Britain to block auction of "stolen" painting

    The Russian bureau of Interpol has sent a request to the British police to block the auction of a painting by a famous Russian artist because it was "stolen", Russia's Interior Ministry said in a statement on Saturday. The ministry said that the painting in question, "Evening in Cairo" by Ivan Aivazovsky, "was stolen in 1997 from a private collection in the city of Moscow". "That a painting of this scale and quality has not been on public view for over seventy years is remarkable and presents …

  • Ranveer is now calmer, less anxious: Anushka Sharma

    Mumbai, May 30 (IANS) Actress Anushka Sharma, who worked with Ranveer Singh in the 2010 film "Band Baaja Baaraat", says he is now a calmer and less anxious person as compared to his earlier days. "When we worked together for 'Band Baaja Baaraat', Ranveer used to be very anxious and hyper on set. …

Loading...